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Ad Operations & Campaign Manager
Baidu USA · Mountain View, CA · Posted 29 days ago
Manage high-stakes direct response campaigns in a deep-learning advertising AI platform powered by 5 LLMs predicting customer behavior.
Job Title: Campaign Manager (Contractor) Job Location: Mountain View, CA Job Type: Contractor, Hybrid, Monday – Friday
About the Role
We are seeking a highly motivated and driven individual for the position of Associate Campaign Manager. As a key member of our Global Business Team, the Campaign Manager will work closely with client services, account managers, and sales teams to activate & optimize for ROAS-positive direct response campaigns and drive incremental growth in client’s programmatic ad stack. The successful candidate must have strong hands-on campaign experience, not afraid to get into the weeds with data, and profound understanding of ad trafficking, performance measurement & a team player mentality in this fast-paced, trading desk environment.
Key Responsibilities
- Support new account onboarding by coordinating campaign setup, tracking implementation, platform training, and launch readiness to ensure a smooth transition from sales to active campaign management.
- Monitor and optimize campaign performance daily by adjusting bids, targeting, creatives, and pacing to meet KPIs & incremental goals
- Troubleshoot creative disapprovals & technical issues to maintain consistency in day-to-day ad spending
- Be ready to generate and present campaign performance insights & strategic recommendations in the form of story-telling in client calls
- Collaborate with Account Managers, Sales, Product Managers, Algorithm and Analytics teams to ensure cohesive campaign delivery and, when applicable, identify upsell opportunities
- Assist in client-facing activities such as campaign briefings, status calls, and reports
- Stay current on #AdTech trends, platform updates, and best practices to improve campaign execution & platform user experience
Qualifications
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This posting is sourced from Baidu USA's own career site — applying takes you there directly.
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This role centers on Campaign Management, Ad Operations, and Mandarin Chinese. There are 28 open roles at Baidu USA right now.
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