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Business Analysis Manager (Mobile Game)
Razer Inc. · Ho Chi Minh · Posted 28 days ago
Be the analytical gatekeeper deciding which mobile games your studio publishes, combining gameplay deconstruction with market intelligence and in-game telemetry to guide millions-dollar publishing decisions.
Job Responsibilities :
We are seeking a data-driven Business Analysis Manager to serve as the analytical gatekeeper for our mobile game publishing pipeline. Rather than scouting deals externally, your primary focus will be combining hands-on gameplay deconstruction with deep data analysis—leveraging market intelligence platforms, in-game telemetry, and BI tools—to evaluate potential titles, support partner discussions, and guide leadership on high-value publishing decisions. KEY RESPONSIBILITIES 1. Game Evaluation & Data-Backed Deconstruction (Primary Focus – 60%)
- Thoroughly playtest and evaluate submitted or scouted game builds based on core loop, game mechanics, monetization depth, scalability, and local market fit.
- Analyze raw test data, soft-launch telemetry, or developer-provided metrics using analytics tools to validate retention (D1/D7/D30), funnel conversion, and monetization bottlenecks.
- Produce comprehensive, data-backed evaluation reports and actionable recommendations to guide leadership on which titles to pursue or reject.
- Provide product-level data inputs and historical benchmarks to support the Operations and Finance teams during deal feasibility assessments.
2. Market Intelligence & Competitive Benchmarking (25%)
- Heavily utilize mobile market intelligence platforms (e.g., Sensor Tower, data.ai, AppMagic) to track top-performing games, dissecting download trends, revenue trajectories, LiveOps cadences, and monetization strategies.
- Extract and synthesize market data—including target player demographics, spending patterns, and genre taxonomy—to back up game evaluations with empirical evidence.
- Conduct deep-dive competitor benchmarking against our existing portfolio and industry leaders to identify portfolio gaps and market opportunities.
3. Cross-Functional & Partner Deal Support (15%)
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