Demand Generation Manager

At Commure, we are building technology to simplify healthcare for patients, providers, and administrators. We're looking for a Manager of Demand Generation to turn our account fit and intent data into campaigns that generate enterprise pipeline, both from new accounts and from expansion within our existing customer base. This person will own campaigns, campaign operations, the lead lifecycle, and funnel measurement for our enterprise portfolio, including Ambient AI, Call Center Agents, and Orchestrator, and report directly to the Head of Enterprise Marketing.

This is a high-impact role for an AI-first marketer who is equally comfortable building a HubSpot workflow, writing a campaign brief that rallies the team, and presenting results to sales leadership. You'll use AI to move faster than a traditional demand gen function, and you'll help the rest of the team do the same. Level will be determined by experience.

Campaigns and Programs

• Build and run integrated campaigns and account plays against our fit and intent model, prioritizing the accounts most likely to convert
• Partner with Customer Success to build expansion campaigns that drive cross-sell and upsell across our existing customers
• Lead each campaign end to end with a clear brief and timeline, bringing content, brand, web, social, events, and sales along from kickoff to results readout
• Own the webinar calendar and direct mail programs
• Partner with our Events Manager on the pre-show and post-show motion, including attendee list enrichment, list loading, and follow-up plays
• Set up and manage campaigns in HubSpot and Salesforce so every touch is tracked and attributable

Lead Lifecycle and Nurture

• Optimize lead and account scoring, lifecycle stages, and routing logic, partnering with Revenue Operations on implementation
• Build email nurture series and design the handoffs between marketing nurture, sales nurture, and SDR follow-up

Measurement and Optimization

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