Global Alliance Director, Microsoft

About the Role The Global Microsoft GTM Lead owns the strategic partnership between Adobe and Microsoft. You will set and execute the joint go-to-market strategy, expand customer relationships and Azure Marketplace adoption, and align executives, field teams, product, and marketing across both companies. As the primary liaison between Adobe and Microsoft, you are accountable for revenue growth, cloud adoption, seller enablement, and delivery of the joint business plan.

This is a build role. The partner ecosystem is early, programs are still being designed, and you will work across three organizations (including SIs) whose incentives on any given deal don’t always align. You will help shape how frontier AI technology reaches the enterprise through the services ecosystem.

Key Responsibilities

Strategy and Execution

• Own the end-to-end GTM strategy and operation of the alliance, prioritizing high-value enterprise opportunities and driving revenue through Microsoft field engagement and joint co-sell motions.
• Decide where to concentrate investment across the partner portfolio, and make the case to stop investing where returns are not there.
• Provide market intelligence and competitive insight on the partner ecosystem to inform product and commercial strategy.
• Partner with Adobe’s alliances, sales, partner marketing, and regional cloud teams to keep the motion consistent globally while regions execute locally.

Governance and Operating Cadence

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