Global Brand Manager (Maternity cover) - Copenhagen

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Global Brand Manager (Maternity cover) - Copenhagen

Run the global brand direction for ECCO’s Spring/Summer season and turn strategy into products, campaigns and market activation across the world. This is a unique opportunity to step into a maternity cover role where you will connect brand strategy, product storytelling and global campaign execution. From shaping seasonal brand narratives and influencing product storytelling to leading global campaigns and partnering with regional teams, you will play a key role in ensuring a consistent and commercially compelling ECCO brand experience worldwide. Shape seasonal brand strategy and bring it to life globally As Global Brand Manager, you will join our Marketing Planning and Operations team within Global Marketing. You will be part of a team of brand, campaign and go-to-market specialists working closely together in an international and collaborative environment where ideas are welcomed, perspectives are shared and brand excellence is a common ambition. Acting as both strategist and operator, you will own the Spring/Summer brand definition and collaborate closely with colleagues across Category Management, Design, Go-To-Market, Consumer Insights, Creative and regional marketing teams. Your work will connect product creation, storytelling and commercial activation to ensure a clear and compelling reason for consumers to engage with the ECCO brand. More specifically, you will:

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