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Lifecycle Marketing Manager
Wing · Palo Alto, CA · Posted 22 days ago
Own the post-delivery customer journey for Wing's drone delivery service as it launches in new cities, driving repeat orders, retention, and win-back.
Wing is looking for a Lifecycle Marketing Manager to join our Performance Marketing team. This role is hybrid based in Palo Alto, CA . In this high-impact role, you will own how Wing engages, retains, and re-activates customers after their first drone delivery, turning first-time curiosity into a lasting habit. You won't just send campaigns; you will design the end-to-end customer journey that keeps active-user volume growing as Wing launches in new cities.
As a Lifecycle Marketing Manager, you will own and stay hands-on in our customer engagement platform, building, testing, and launching personalized email, push, and in-app programs across a growing footprint of markets and partners. You will work closely with Analytics, Product, Brand, Creative, and Commercial teams to lead market launches, seasonal moments, and partner campaigns. You will also keep Wing's digital footprint, including city pages, partner solution sites, and address checker tools, accurate and conversion-ready. You are responsible for the metrics that matter most after acquisition: repeat orders, retention, and churn.
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This posting is sourced from Wing's own career site — applying takes you there directly.
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This role is one of 874 Marketing Manager openings and centers on Customer Engagement Platform, Segmentation, Marketing Automation, and A/b Testing. There are 56 open roles at Wing right now.
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