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Marcom Data Strategist, AI Program
Apple Inc. · Posted 4 days ago
"Architect the unified data and insights spine powering Apple's Marcom AI products, turning fragmented datasets into governed, reusable data products used across global marketing."
Summary: Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.
The Marcom Data Strategy function defines the data architecture, governance standards, and measurement foundations that power global marketing decisions. Sitting at the nexus of Analytics, Product Management, and Data Engineering, the team ensures all marketing intelligence systems run on unified, high-integrity data assets. Key partners include Product Managers, Machine Learning Engineers, Analytics Leads, Data Governance, IS&T, and Legal/Privacy teams.
Description: This Marcom Data Strategist role will architect and maintain the unified data and insights spine powering Marcom’s suite of artificial intelligence products and platforms. Additionally, this role translates complex business and product requirements into reusable, governed data products and continuous feedback loops that increase AI model trust, relevance, and performance over time.
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There are 543 open roles at Apple Inc. right now. This role centers on Data Strategy, Data Governance, Data Products, and Structured Data.
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