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Marketing Analytics Manager
Recorded Future · Boston, MA · Posted 17 days ago
Build the measurement and data foundation for marketing's AI and automation push, including API and MCP workflows that expand analytics access across the team.
Recorded Future is seeking a Marketing Analytics Manager. As a Marketing Analytics Manager, you will be a strategic partner across marketing decision-making, reporting to the Senior Manager of Marketing Analytics to execute on the reporting, measurement, and data foundation that helps the business make faster, smarter, outcome-driven decisions. You will articulate compelling buyer journey stories through data for demand generation, field marketing, marketing operations, and the broader go-to-market organization. Beyond day-to-day analytics and ad hoc analysis, you'll help drive our growing investment in AI, automation, and modern data tooling, bringing curiosity and a builder's mindset to how we scale the analytics function. This role is ideal for a data-driven, business-minded analyst who wants to sit at the intersection of marketing strategy, measurement, and emerging data and AI capability in a B2B SaaS environment.
Note: This role is required to work from the Recorded Future office in Boston, MA at least 3 days per week.
Marketing Analytics & Strategic Insights:
- Serve as a strategic analytics partner across the marketing organization, translating data into insights that shape planning, investment, and campaign decisions and drive measurable business outcomes.
- Develop, maintain, and refresh marketing dashboards and reports across HockeyStack, Salesforce, Domo, and Adobe CJA to track KPIs, campaign effectiveness, and ROI.
- Report on top of funnel marketing performance, lead acquisition, conversion rates and velocity, and opportunity progression, to give a clear view of marketing's impact.
- Support reporting needs across all levels of the business, from executive leadership to individual executors, tailoring insight to each audience.
- Deliver ad hoc analysis, segment breakdowns, and channel/campaign deep dives that answer strategic questions on short turnaround.
Marketing Data Quality & Governance:
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This role centers on SQL, Python, Salesforce, and Tableau. There are 54 open roles at Recorded Future right now.
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