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Performance Marketing Analyst
Zuora · Bengaluru, Karnataka · Posted 3 days ago
Build paid demand-generation programs for a new usage-based pricing category, owning campaigns from LinkedIn and Google Ads through to pipeline and revenue attribution.
At Zuora, we help businesses grow smarter and adapt faster. Our platform powers modern business models — from subscriptions and usage-based pricing to AI-driven and outcome-based offerings — helping companies launch new products, automate complex billing, and unlock predictable, recurring revenue.
We’ve led the Subscription Economy for more than a decade. Now we’re evolving again by building the definitive platform for quote to cash and helping companies monetize their products and services with an adaptable, AI-ready foundation.
We’re at the forefront of Total Monetization. The B2B SaaS world is undergoing change with different monetization models at play. Our Usage Solution is driving the next wave of growth.
You’ll tackle exciting challenges generating leads through paid campaigns in a new and upcoming category like usage based pricing.
This is a hybrid position, so you’ll work both remotely and in the office.
Strategic Planning & Campaign Management:
- Develop and execute comprehensive paid marketing strategies focused on building a steady pipeline.
- Create and optimize campaigns across LinkedIn Ads, Google Ads, and other relevant platforms to drive qualified demo requests.
- Optimize PPC landing pages to increase conversion rate.
- Run various experiments across landing pages and other assets that help us get the best ROI.
- Manage campaign budgets and continuously improve efficiency across reach, engagement, conversion, cost, and pipeline outcomes.
- Build repeatable campaign processes that make it easier to launch, learn, and scale programs across markets and segments.
Performance & Analytics:
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This posting is sourced from Zuora's own career site — applying takes you there directly.
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This role centers on Linkedin Ads, Google Ads, Google Analytics, and Linkedin Campaign Manager. There are 37 open roles at Zuora right now.
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