Principal Product Marketing Manager, Customer Success and Staircase

We’re looking for a full-time Principal Product Marketing Manager, Customer Success and Staircase to join our Marketing team reporting to the Director, Product Marketing. This role is a remote role based in the USA.

In this role, you'll play a key role in driving the go-to-market success of Gainsight's Customer Success and Staircase products by owning positioning, messaging, and end-to-end launch strategy while equipping Sales and Success teams to win. This is a great opportunity for someone who thrives in a highly cross-functional, fast-paced environment and enjoys working cross-functionally with teams like Product, Sales/CS, Enablement, Design, and Operations. The ideal candidate brings strong skills in B2B product marketing, enterprise positioning and storytelling, and hands-on AI fluency.

• Own the Customer Success and Staircase product marketing strategy: audience, market opportunity, positioning, competitive strategy, and go-to-market priorities across buyers and users.
• Develop clear, compelling positioning and messaging that translates complex customer success capabilities into value for executive and technical audiences.
• Lead the joint Customer Success and Staircase narrative through integration: the combined value proposition, the migration and expansion story for existing customers, naming and pricing and packaging..
• Own end-to-end go-to-market and lead cross-functional teams through high-stakes launches, from flagship releases to incremental updates, partnering with Integrated Campaigns, Demand Generation, and Events to drive measurable business results.

Equip Sales and Success teams to win with high-quality enablement — competitive agents, pitch decks, and feature materials.

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