Retail Activation Manager - NORDICS

Bring Sony technology to life as our Retail Activation Manager . Based in Stockholm and covering Sweden, Finland, Norway and Denmark, you’ll take ownership of driving in-store sales and creating standout customer experiences in a field-based role with travel throughout the region (company car will be is provided).

You’ll empower our Brand Activation sales teams, build retailer partnerships and coordinate exciting events. Your challenge: turn great product displays into commercial opportunities, use data to strengthen store engagement, and connect sales and marketing to deliver measurable growth.

Enjoy the freedom to bring your ideas to life, backed by a collaborative manager and a vibrant, sociable team. With close access to sales leadership and room to make a visible impact, this role suits someone who combines creativity with commercial thinking and thrives on retail, relationships and life on the move.

You will:

• Take ownership of sales growth and Sony’s share of store sales through focused twelve-week action plans.
• Recruit, coach and empower agency sales activators and promoters through regular store visits, product training and performance reviews.
• Build retailer partnerships that inspire store teams to recommend Sony and improve product visibility, displays and customer experiences.
• Coordinate retailer training and sales events with sales, marketing, training teams and external agencies.
• Turn sales data and market insights into action, share successful store practices and present clear commercial results to leadership.
• Track activation budgets, agency costs and forecasts accurately, ensuring compliance and a strong return on investment.

You will bring:

…