Senior Creative Technologist - Digital Packaging

Senior Creative Technologist - Digital Packaging

Location: Remote UK

Line Manager / Points of Contact: Head of Creative, Head of Product Marketing

Hours: 37.5h per week

We are seeking a highly experienced and innovative Creative with a proven track record in managing product packaging in a digital-first environment.

This role requires someone confident in both leading and doing, a player-manager who can inspire and guide others while rolling up their sleeves to deliver exceptional work.

You will reinvent how our customers experience Twinkl resources at first glance, blending strong digital design craft with an eye for packaging, automation, and conversion-focused creativity - alongside a confident grasp of copy. While not a full copywriting role, the ideal candidate will be comfortable crafting short, impactful messaging that enhances the visual work and helps drive engagement.

The successful candidate will combine leadership ability with hands-on delivery, guiding a team as it scales, and executing ideas that blend test-and-learn methods with research-driven insights. You will play a pivotal role in transforming our resource packaging/previews (the digital equivalent of an activity book cover) into compelling visual assets that combine smart design, illustration, and concise copy to increase subscriptions and product visibility.

You\'ll work closely with our Head of Creative, Head of Product Marketing, and Head of Content Development to roll out a scalable system of automated templates across thousands of digital assets - relying on testing strategies, research, and data insights from Product Marketing, Content Development, and Product/CRO teams to inform and refine creative decisions. This is a high-impact opportunity suited to a senior designer ready to make their mark in both creative and operational leadership.

How you’ll spend your day:

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