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Senior Director, Field Marketing - USCAN

Illumina · San Diego, CA · Posted 10 days ago

$225k–$337kdir
18+ yrs expField MarketingAccount-Based MarketingDemand GenerationMarketing StrategySales EnablementBudget ManagementPipeline ManagementMarket Characterization

Position Summary The Senior Director, Field Marketing, USCAN sets the strategy and operating model for Field Marketing across the region, translating global marketing strategies, portfolio priorities, product launches, and core campaigns into regional and sub-regional activation that advances customer engagement, demand generation, pipeline contribution, adoption, and commercial growth. The role directs investment and resources toward the highest-value customer, market, segment, and growth opportunities and establishes accountability for the commercial impact of Field Marketing. As the senior Field Marketing partner to USCAN Commercial leadership, Sales, Global Marketing, and cross-functional partners, this role aligns field priorities with business and customer needs, brings the voice of the customer and field into commercial and portfolio planning, and ensures coordinated execution across a complex, matrixed environment. The Senior Director leads through a multi-functional organization, builds the capabilities required to deliver the strategy, and represents USCAN priorities in global marketing planning and governance.

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There are 164 open roles at Illumina right now. This role centers on Field Marketing, Marketing Strategy, Team Leadership, and Life Sciences.

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