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Senior Lifecycle Marketing Manager

Gamma · San Francisco, CA · Posted 203 days ago

hybridmgr
Lifecycle MarketingEmail MarketingCustomer.ioMarketing AutomationIn-app MessagingPush NotificationsA/B TestingCampaign Management

ABOUT THE ROLE

You'll own the user journey from first touch to power user, designing and optimizing email campaigns, in-product messaging, and cross-channel experiences that activate new users, drive engagement, and convert casual users into Weekly Active Creators. This means building sophisticated automation flows in customer.io, running rigorous A/B tests, and creating campaigns that balance automation with authenticity across cultures and continents.

As Senior Lifecycle Marketing Manager, you'll optimize key conversion points including onboarding completion, first meaningful creation, and free-to-paid conversion. You'll develop re-engagement campaigns for dormant users, create nurture sequences tailored to different personas, and adapt campaigns for international markets with diverse user needs. You'll partner with Marketing, Product, and Customer Experience to coordinate feature launches, incorporate user feedback, and improve the full experience.

Our team has a strong in-office culture and works in person 4–5 days per week in San Francisco. We love working together to stay creative and connected, with flexibility to work from home when focus matters most.

WHAT YOU'LL DO

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There are 32 open roles at Gamma right now. This role is one of 79 Marketing Manager openings in San Francisco, CA and centers on Lifecycle Marketing, Email Marketing, Customer.io, and Marketing Automation.

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