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Senior Product Marketing Manager
Proofpoint · New York, NY · Posted 10 days ago
"Own the go-to-market strategy for Proofpoint's intent-based and AI threat protection, from buyer messaging to launches and field enablement."
The Role We’re looking for a strong, talented, result-driven Senior Product Marketing Manager to join the Proofpoint Email Security Product Marketing team. Our team is highly valued across the company and by cross-functional teams. We are a group of team players and go-getters dedicated to ensuring our products and solutions are differentiated and lead their respective markets.
As a Senior Product Marketing Manager, you will drive Go-to-Market strategy for the Proofpoint Threat Protection solution. You’ll be the subject matter expert on our buyers, our competitors, and the threat landscape that our intent-based and AI protection addresses, and you will lay the foundation for market success. You will partner closely with product management, marketing, and sales to build Go-to-Market plans and execute them by creating high-impact assets, enabling the field, and demonstrating new capabilities that drive business growth. The ideal candidate is a driven self-starter, a diplomatic collaborator, and a strategic thinker who enjoys rolling up their sleeves and exercises sound judgment on when to push back and when to dive in.
Your Day-to-Day
- Positioning and Messaging: Be the expert on our buyers: who they are, how they buy, and their buying criteria. Craft clear, concise messaging positioned against market and competitive trends observed among our prospects and customers. Messaging will emphasize our differentiators, including intent-based and AI protection, and the business value they deliver.
- Subject Matter Expert: Establish yourself as the go-to authority on Proofpoint’s intent-based and AI protection capabilities and the threat landscape they address, including evolving attacker tactics such as AI-enabled social
engineering and impersonation. Conduct in-depth research on market trends, customer needs, and the competitive landscape, and translate that expertise into actionable insights for sales, customer success, corporate marketing, and product management.
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There are 130 open roles at Proofpoint right now. This role is one of 38 Product Marketing Manager openings in New York, NY and centers on Product Marketing, Go-to-market Strategy, Enterprise Marketing, and Technical Marketing.
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