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Senior Specialist, Demand Generation
Miro · London, England · Posted 114 days ago
About the Team
This role sits within Miro’s Demand Generation team, part of the broader Integrated Marketing organization, and partners closely with Campaigns, Marketing Ops, and Regional Marketing teams.
The team supports the Enterprise sales-led motion, focused on driving predictable pipeline growth by creating, capturing, and converting high-quality demand across target accounts. Working across both new logo acquisition and existing customers, we align marketing and sales around data-driven programs that accelerate revenue and improve conversion efficiency.
About the Role
As a Senior Specialist, Demand Generation, you will own the execution and optimization of lifecycle, ABM, and nurture programs that drive pipeline growth. You will design and scale campaigns across acquisition, nurture, activation, and expansion, with a focus on improving engagement and conversion efficiency across target accounts.
You will partner closely with cross-functional teams to bring both scaled (1:many) and tailored (1:few / 1:1) programs to life and continuously improve performance through testing, insights, and optimization. This role sits at the intersection of execution and experimentation, combining strong lifecycle marketing fundamentals with a data-driven approach to scaling impact.
What you’ll do
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This role centers on Demand Generation, Lifecycle Marketing, Abm (account-based Marketing), and Marketo. There are 44 open roles at Miro right now.
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