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Strategic Partner Development Senior Associate, Meridian Partnerships

Google · Posted 3 days ago

$112k–$161kic
Marketing Mix ModelingMulti-Touch AttributionSales LiftBrand LiftGoogle AnalyticsDV360Google AdsPartnership Development

Google's line of products and services to our clients never stops growing. The Partnerships Development team is responsible for seeking and exploring new opportunities with Google's partners. Equipped with your business acumen and extensive product knowledge, you are right on the front line of interacting with our partners, and helping them find ways to grow using Google's newest product offerings. Your knowledge of relevant verticals and relationships with key industry players will help shape our great applications and content for products such as YouTube, Google TV and Commerce. The Media Effectiveness Measurement (MEM) Partnerships Team within Google’s Global Ads Partnerships builds global certification programs and strategies to distribute Google's Meridian Measurement Products, and partners with leading measurement providers and consultancies to ensure accurate presentation of Google Ads in the measurement (e.g. Marketing Mix Models, Multi-Touch Attribution, Sales Lift, Brand Lift, Creator and Creative Measurement) used by the CMOs and marketing teams of our most sophisticated clients. The team also negotiates bespoke agreements to procure valuable data sets and services to enable measurement in Google Analytics, DV360, and Google Ads to support spend shifts to Google media. The MEM Partnerships team works closely with Ads Measurement PM and other relevant cross-function leadership to ensure that our industry-leading principles and methodological excellence are represented as widely as possible and that our sellers have the tools to grow business. The Global Partnerships organization is responsible for exploring new opportunities with Google's partners. Google’s Global Partnerships team works with a wide range of partners to bring the best of Google to power their business. …

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This role centers on Marketing Mix Modeling, Multi-touch Attribution, Sales Lift, and Brand Lift. There are 3,703 open roles at Google right now.

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