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Intel logo

Product Marketing Engineer - Performance Marketing

Intel · Folsom, CA · Posted 4 days ago

$101k–$166konsiteic
1+ yrs expCompetitive AnalysisTechnical MarketingProduct MarketingProduct PositioningExcelPowerPointMarket ResearchTechnical Writing

Shape Intel client product strategy by turning engineering performance data and competitive analysis into messaging that drives adoption and sales.

Job Description: The Intel Performance Marketing Lab team (PML) is looking for a self-driven, high-energy Product Marketing Engineer. As a PME you will play a pivotal role in shaping the strategy and success of Intel client products by connecting market needs, engineering innovation and performance data. You will conduct competitive analyses, define product benefits, drive technical marketing strategies and craft technical messaging that position Intel as a leader in its field. Your work will directly influence product adoption, sales performance, and customer satisfaction, ensuring Intel products meet the evolving needs of global markets.

PMEs have significant influence over product decisions and cross-functional execution. Success requires deep knowledge of the product, market, and customers, along with the ability to influence stakeholders, simplify complex problems, and drive decisions that have a measurable impact on the business. The PME should become the go-to person for lab execution and technical marketing plans, with strong analytical, written, and presentation skills.

Business group At Intel Corporation, the Client Computing Group (CCG) Marketing team focuses on designing and delivering innovative technology solutions that redefine the possibilities of computing. This team empowers customers and partners by driving product marketing strategies that connect their needs with Intel's cutting-edge products, enabling growth and optimizing user experiences. CCG plays a crucial role in advancing Intel's broader mission of revolutionizing technology in the modern world.

Key Responsibilities

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