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Product Marketing Engineer
Texas Instruments · Dallas, TX · Posted 4 days ago
Change the world. Love your job. The Product Marketing Engineer (PME) is responsible for developing business plans, marketing strategy and forecasts for assigned product lines. The PME maintains current status of customer requirements for existing and future products. In this role, the PME identifies, evaluates and recommends marketing opportunities consistent with product line objectives. Responsibilities include: - Drive DINs to DWINs to grow NR while maintaining profitability - Maintain close relationships with top tier one customers and the respective account managers to understand opportunities - Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers - Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM) - Review competitive landscape and building strategies to address gaps - Interface with customers and TI field sales/...
This posting is sourced from Texas Instruments's own career site — applying takes you there directly.
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This role centers on Product Marketing, Business Planning, Marketing Strategy, and Forecasting. There are 937 open roles at Texas Instruments right now.
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